Saturday morning coffee ride, Scandic Plaza.
Saturday 14 June
Coffee Ride 10:00 – 14:00
Buffet Dinner 17:00 – 20:00
Sunday 15 June
Umeå Scandic Plaza 12:00
Bike Shop 13:00 – 15:00
Baggböle Manor 13:00 – 19:00
Brännland Inn 19:00 – 23:03
Sign-in 20:00
Playlist MSR 2025
Post Ride
Laure’s Fika – Coffee & Cake
Umeå Garage – Bike Wash
Friday 20 June
Swedish Midsummer’s Eve 11:00 – 15:00
SATURDAY 14 JUNE
Coffee Ride 10:00 – 14:00
On the day before the event, participants arriving early to Umeå will have the opportunity to take part in a guided coffee ride, making a stop at Tavelsjö Inn outside of Umeå. The group ride will start from the hotel Umeå Scandic Plaza at 10:00 following the route that you will be taking the following day to the start location Brännlands Inn, passing by Baggböle Manor on the way. If you have any questions about the ride please send an email to Jan Olsson. Sign up for the coffee ride when you register to the event.
If you would like to explore the landscape round Umeå on your own and don’t mind a couple of extra kilometres of gravel we suggest you visit the rapids below the Stornorrfors hydroelectric power station and check the fish ladder there. Bring walking shoes as the gravel road up from the river is steep. Here at Stornorrfors you can also see rock carvings and marvel over the post-glacial land uplift that is still ongoing in this part of the world. When the rock carvings were created the cliffs were situated by the sea. To see them you must cross the river via a road on the dam. A gravel road to your right leads down to the carvings. Also here your walking shoes will come in handy. For more information visit Ume Älvdal.
Buffet Dinner 17:00 – 20:00
Please join us on Saturday the 14th of June, the day before the event, for a pre-booked buffet dinner at Brännland Inn which starts at 17:00. Tickets can be booked until the 1st of June. Price of dinner ticket: 38 €. Family and friends are welcome! Casual attire.
The dinner provides an excellent opportunity to meet fellow participants and make new friends before the event starts. At the dinner you can also pick up and try on your pre-orded MSR-jersey. There will be a few extra jerseys available if you need to change size.
BUFFET DINNER MENU
Roast beef
BBQ-grilled Carré sausage with Västerbotten cheese
Västerbotten pie
Pasta salad with sun-dried tomato and olives
Creamy potato salad
Mixed green salad
Coleslaw
Tomato salad
Marinated vegetables
Bearnaise sauce and BBQ sauce
Bread and butter
Cookies
Coffee/Tea
Getting there:
Bike: Umeå to Brännland (10 km)
Bus: Nr 15, Umeå Vasaplan (bus stop K) to Brännland Ö E12. (16:28 – 16:44, 16 min.)
Taxi: +46 90-911 91, +46 90-77 00 00, +46 90-100 100
Car: Free parking.
SUNDAY 15 JUNE
Umeå Scandic Plaza 12:00
Check out time is 12:00 if your staying at Umeå Scandic Plaza. If you have booked a room at the hotel after the event, your bike box and luggage will be stored in a separate locked luggage room for MSR-participants until you return from your ride.
Bike shop 13:00 – 15:00
For last minute purchases and bike service, head to the bike shop Umeå Cykelsport on Skiftesvägen 6B. The bike shop is normally closed on weekends but will be open for MSR-particiants between 13:00 and 15:00 on Sunday. The mechanic, Jan-Eric, will be available at Baggböle Manor later on in the day to assist participants arriving by car who are assembling their bikes at Baggböle Manor. You’ll also find Jan-Eric at the start location Brännland Inn in the evening before start. Apart from a tool kit he also has a bike pump with preasure gauge.
Baggböle Manor 13:00 – 19:00
During the day, before the start of the event, participants will gather at Baggböle Manor: a historical building situated in pleasant and peaceful surroundings overlooking Ume River. Food, rest and long-term parking facilities will be provided for at this location. The manor is located 3 km from the start location in Brännland and approximately 8 km from the centre of Umeå. See route between the different locations: Umeå – Brännland.
At Baggböle Manor you can prepare for the event, relax and rest. Park your bike on the terrace behind the manor (the side facing the river). If you want to get some rest before the start there is a quiet room with air mattresses on the first floor.
If you made the choice when registering, a catered lunch (included in the entry fee) is served on the ground floor between 15:00 and 16:00. For participants travelling to Umeå by car a long-term parking at Baggböle Manor is available from Saturday the 14th to Thursday the 19th of June.
CATERED LUNCH
Kaiserschmarrn (scrambled pancakes) with icing sugar and blueberry jam.
For late arrivals pre-ordered MSR-jerseys can be picked at Baggböle Manor.
If you’re staying at the Scandic Plaza bring a bag with extra shoes; take the stairs down to the river and take a stroll through an arboretum by Ume River housing trees and plants from across the world. Your bag will later be returned to the hotel when you leave Baggböle Manor (tick the box ”Bag drop to Scandic Plaza” in the registration form).
Brännland Inn 19:00 – 23:03
If you made the choice when registering, a pre-ride meal (included in entry fee) will be available at Brännland Inn between 19:00 and 21:00. Treats such as waffles with cloudberry jam and whipped cream can be purchased separately during the entire evening.
PRE-RIDE MEAL
Baked chicken fillet
Sausages
Bulgur salad
Pasta salad, two varieties
Creamy potato salad
Mixed green salad
Bean salad
Coleslaw
Garlic cream
Bread and butter
Coffee/Tea
Sign-in 20:00
You can sign in and pick up your brevet card after dinner. Please check that the eBrevet web app is working on your phone at the same time. If you have problems you’ll find help at the event registry. There, you may also find a few MSR-jerseys on sale.
The brevet starts at sunset 23:03
PLAYLIST MSR 2025
Playlist – Spotify
Playlist – Apple Music
POST RIDE
After the ride, hand in your brevet card and pick up your post ride meal box at the Scandic Plaza reception desk. Don’t forget to check in at the final checkpoint in the eBrevet web app.
Laure’s Fika
Visit the french pâtisserie Laure’s Fika next to Umeå Central Station for a coffee and Soleil de minuit, our own adaptation of the famous pastry Paris–Brest. A Soleil de Minuit looks like the original but contains cloudberries, native to cool temperate regions such as Scandinavia. For our part this circular pastry not only represents a wheel but also the Midnight Sun!
No matter how your ride ended, this well deserved treat is included in the entry fee for which you’ll receive a digital voucher by email when you end your ride. The Soleil de Minuit is available at Laure’s Fika between the following hours:
| Wednesday 18 June | 10:00 – 17:00 |
| Thursday 19 June | 10:00 – 17:00 |
| Friday 20 June | 08:00 – 13:00 |
| Saturday 21 June | 09:00 – 15:00 |
Bike Wash
Wash your bike before you leave at Umeå Garage which is located at the west end of Kungsgatan, the pedestrian street in the city center. You will also find an air compressor bike pump here to pump your tires before the ride.
FRIDAY 20 JUNE
Swedish Midsummer’s Eve 11:00 – 15:00
If you’re staying in Umeå on Midsummer’s Eve you’re welcome to join us for a traditional Midsummer celebration with a maypole, folk music and games in the village of Norrmjöle situated on the coast about 21 km from Umeå.
Jan Olsson will be the guide for the day, leading a group ride to Norrmjöle from Umeå Scandic Plaza departing at 11:00. The group will return to Umeå in the early afternoon. If you would like more information about the midsummer celebration in Norrmjöle please send an email to Jan Olsson. Feel free to stay behind or leave before the guided group departs. Here is the route back to Hotel Plaza.
If you don’t want to cycle, there is also a bus connection to Norrmjöle from Umeå Vasaplan in the city centre. Buy bus tickets here. Choose Umeå Vasaplan – Norrmjöle Bygdegård, Umeå. The journey will take around 30 minutes. From Norrmjöle Bygdegård it’s a five minute walk on Skatenvägen to the site where the Midsummer celebration takes place.
